Carrying on from my last post, Internet Marketing is really a no-brainer! But how do you go about it?
Like anything else, you need a plan, an Internet Marketing Business Action Plan.
The reasons for this are:
- Your internet marketing business plan will give you targets, so you can work out what to do and when to do it.
- It is also a home based business plan, and keeps you accountable! You need to monitor and assess yourself and make sure you are doing what you planned to do!
- It will force you to select products and niches, and determine which internet marketing methods to employ to reach your goals.
Now this is not some tedious, difficult, “normal” business plan, rather an “action plan”. Why? Because the Internet, as shown in my previous post The What, How and Why of Internet Marketing , Internet Marketing carries far less risk than traditional business and the costs are truly minimal, in fact, they are lower than the amount most employees would spend getting to work and back! So the business plan need not have anywhere near the depth of financial forecasts, etc.
Working from your dreams as per The Importance of Goals and Dreams!, you need to define a long range set of goals, actual measurable targets to be achieved in 12 months, then come back to a 90 day target, a monthly target, weekly then daily, which should be, each night, planning set of tasks you will do tomorrow, and, this is the hard part, actually do them!
Before you can do that, you need to assess what time you have, and to do that, you really need to find out how you spend your time! The best way to do this is, a diary of sorts. You can make a time sheet or buy a business diary, for example. If you write down everything you do for each hour of the day, you will find out:
- What unavoidable tasks you already have that must be scheduled.
- What time you waste!
Anything that is not contributing to you reaching your goals is unproductive time. However, you MUST schedule time for breaks (at least hourly) and leisure with your family etc. (Remember, you want to work to live, not live to work!)
Once you actually start your business, you need to keep this up, so you can check off the tasks that you planned for the day! Remember, the hardest part of Internet Marketing is making sure that you actually do it! It is very easy to get distracted, even if it is “business related”, such as the latest fad in the game, and think that you are being “educated”, when in fact you are wasting time!
“Business related” is not your business if it is not contributing to what you need to do today!
If it is not on your “to do” list today, you should not be looking at it!!!
Keep your eye on the prize!!!
Planning is ongoing and a part of your business. Your final task for every day should be assessing your performance today (you should be keeping a diary or time sheet, remember!), and then working out what needs to be done tomorrow, then creating tomorrow’s task list!
So, the nitty gritty stuff? Internet Marketing is a simple game.
Your role as a marketer, is to help people who want or need particular products find and acquire those products. Marketing is not about “selling”, it is about finding the people who already want or need the products, and matching them to that product through your sales funnel. You get paid a commission for providing the service!
Which products and people depends on the niche you choose to market, and that depends on who you are. Nobody can choose them for you! There are a lot of ideas on this in the free Easy Cash Webinar. (Have you got that yet?)
So how do you actually market to them? Remember this?
Click to enlarge.
You can choose any of the methods in this diagram, or a combination of them!
The single most important thing, though is none of these tools. They are just vehicles! The most important thing is the plan and that you are following that plan! It’s the lack of a plan and action on the plan that causes people to fail!
It’s not the schonky products and scams that cause failure, it is the lack of that business plan and the lack of action on that plan!
It’s not good marketing products and tools that cause success, it is a business plan that is acted upon!
OK, it is impossible for me to go through the nittygritty in this blog post because I’d be typing until the cows come home, BUT, the information is available to you in the Easy Cash Webinar, straight from my mentor Alex Jeffreys! What’s even better, it is TOTALLY FREE!!!
GET IT FREE, NOW!!!
